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Article Marketing Plan: How Do I Create One?
October 19, 2009 |
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Article Marketing Key Steps:
If you are interested in getting free search engine website traffic than you need to take a look at article marketing. The key is having a solid article marketing plan. You need to set a goal of writing and submitting at least one article per week to have any impact on your website traffic. You must follow through and stick to your guns and make sure you publish the number articles you have set in your plan for each month.
My article marketing plan calls for to write and submit 1 article per week for my fishing site, now some weeks I write more, but never less than 1 per week. You are probably thinking why only one article a week , why write and submit dozens of articles a week? Well you need to understand you are building a foundation for your business so quality of your articles is key to building a on-line respectability. Remember your goal to be recognized as a expert in your Selected niche market.
Also article marketing is not a quick hit marketing technique that will get you 1000’s of hits to your website. Your traffic will grow gradually over time. But I can guarantee this traffic will be quality targeted traffic. I have been using article marketing for about two years now and my sales have doubled.
I have identified below some key steps you can use to develop your own marketing plan.
#1 Identify your “niche” market. Do not waste your time starting to write articles until you have completed this step. The more specific you are when you identify what you want to write about the better success you will have.
#2 Based on what you have chosen as your “niche market” you will now need to create a list of keywords that are associated with your selection. This list should be no less than 50 keyword phrases. These words need to be associated with the “niche” market you have chosen. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} To be honest with you I have never done very well with single keywords in my articles. It has been my experience that single keywords do not score high for me on the search engines. If you have a low advertising budget, like most of us, I would like to suggest an excellent free keyword phrase generator that is offered by Google adwords. This service is free and you do not need to deposit any money. Just enter a single keyword that is specific to your niche and the Adwords system will generate a keyword phrase list of two, three and more words. Concentrate on using the two and three word phrases for your article marketing efforts.
#3 Start writing articles that use some of the keyword phrases from your list . Start out writing by inserting your two and three word phrases as you go. When you are writing your articles make sure that you do not repeat your keyword phrase but every 100 words. For example, if I were going to write an article that included “crappie fishing” in my first paragraph , then I could not repeat this phrase for 100 words. There are some twists you could use like mixing it up and instead of using “crappie fishing you could use “crappie angling” Its up to you. Just don’t repeat the same phrase in a 100 word count, the search engines penalize you for doing so and your article will not score well. There are ways to write your article using key word phrases without compromising the quality of your article so always proof read your article at least several times before publishing.
#4 Create a list of article directories to submit your article too. There are some steps to this that I recommend you use because all article directories are not created equal. You need to build a list of directories that prioritized by their Google rankings. To get a listing of directories just do a search using the key word “article directory” as your search term. You will get a list of thousands of sites. There are two sites you must put on your list right now and they are ezinearticles.com and searchwarp.com. Now to prioritize these sites for my list, I use a free website ranking tool that works great for this application. Type in the following keyword phrase “website ranking tools for Google” at Google’s search box to find a free ranking tool suitable for you, or just e-mail me and I send the link I use. Just a note when developing a list use sites with rankings of 6,5,4,3 first, these sites will get you some traffic over time.
Well folks that should do it! Good luck with your article marketing efforts may success come your way!
Mark Fleagle owner of the article-miracle.com is an expert author at Ezinearticles.com and a silver member at Searchwarp.com Learn how to increase your website traffic using article marketing the right way! Learn why the most successful website owners have migrated to Article Marketing Automation Details Here: http://www.oldfishinghole.com/article-marketing-strategy.html
Also Click Here For more detailed information on website traffic
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