Most people are hard-pressed for time and seeking for ways to leverage what insufficient time they possess.  The 2nd most prominent reason for not begining a home based business, after not having a lot of money, is not enough hours in the day.

This comes from a lack of understanding that there are other ways than spending most of your PERSONAL time to get leads for your home based business.  If you’re a person who works a standard full time job, which these days is 40-50 hours a week, it becomes very challenging to rally the mental and physical strength to tack on an additional 20-30 hours just to try and build a profitable internet business on a part time bases.  When will you sleep?  Eat?  Do fun things with your family?  Unwind???

Generating leads is the most important thing for your home based business, so you have got to take it seriously.  So, here are a few tips you can do to free up some time in your lead generation activities.

1. Get a website that has a capture page – the lone function of this sort of site is to capture leads for you that have an interest in speaking to you about your MLM business.  If done the right way, this website tool will separate and categorize each lead for you, stopping the need to manually separate or track where they come from.

2. Acquire an auto-responder service – If you mean on keeping in contact with your leads on a consistent basis, this service is invaluable.  It takes the guesswork out of trying to figure out when to send your communications.  All you have to do is write some emails to put in the autoresponder and choose how often the emails are sent. You never let pass an introduction, follow up, or follow through communication. A few good autoresponders are GetResponse and Aweber.

3. Get a personal assistant – If you are short on time, hiring a personal assistant to go through your leads and picking through them to find the qualified prospects is the way to go.  Just supply a list of qualifying questions with minimum requirements to the assistant, and instruct them to only deliver to you people who are seriously interested in doing business. 

4. Create content that can be leveraged – By submitting good content to targeted online sites in many places (i.e. video hosting sites, directories, article submission services) you build up the visibility of your expertise by placing it in front of a steady flow of new traffic without having to re-submit new content.  Videos and articles will remain online forever, so the work you do today will continue to work for you in the future.

If you want to try to build a business and only have around ten hours a week choose one or two marketing strategies and work them consistently.

This leaves plenty of room for enjoying life without being chained to the business.  Several of the leading income earners in MLM/Network Marketing utilize these tactics on a consistent basis because it permits them to promote to a big number of people, all pre-qualified, and usually ready to transact without doing all the grunt work themselves.

Using the time you have and putting these strategies into practice is smart business planning.  So, discover ways to designate the drudgery of your online business to systems and processes as often as possible.

Carin Davis is the editor and webmaster of http://www.CarinDavis.net. A site dedicated to the development and training for Network Marketers and Home Business Owners.

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